ABOUT US

When founder Eric Hui came to the Northeast from Hawaii, he was struck with the realization that unlike in many other parts of the world, how you dressed for the weather really did matter. On the most frigid days, clothing that was designed purposefully to keep you warm, dry and comfortable outside was simply what worked in the harsh elements.

Eric realized then that there was a significant gap in the global marketplace for technical outerwear that wasn’t rooted in a sport or a high performance heritage – Every brand he came across portrayed an image that forced alignment with the mountains, or on-mountain activity, but clothing designed for mountainous elemental conditions worked VERY well everywhere else too. He sought out the answer to the daily question on top of lots of peoples minds:

How should I dress for the weather today?

With a sense of determination, Eric formed the brand TERRACEA. With the best materials and fabric in mind, he set out to create products meant for the outside in a more relatable sense of the word, and sought out thoughtfulness in design around how to make your outside experience more comfortable. Inspired by his own experience and creative inspiration:

Enter TERRACEA 

TERRA: Earth (& Elements)

(Pana)CEA: Solution/remedy for all  

TERRACEA: Solutions for a changing Earth

Weatherwear

Weatherwear as a concept is the convergence of outdoor performance (comfort, breathable) and weather performance (technical elemental protection, warmth). We know that weather will be changing, and will be the main factor of how people will dress will be what you’ll encounter when stepping outside.

The future of being outside is optimized preparedness, the design cornerstone of Terracea gear. Exploring this planet should be a nimble sport, not a burden of complication. We want to remove that barrier of entry for everyday humans, and deliver gear anyone can quickly adapt to.

With The Elements

Today, Terracea is the active embodiment of all-season readiness. We're the seamless solution of fit and function for ever-changing weather, made with best in class materials and fabric technology to keep you comfortable and centered outside in any condition.

And because our products are inspired by, tested, and proved in one of the world's most diverse and extreme climates right here in the Northeast, from the top of Mount Washington all the way down to the seacoast of Hampton beach, we live by our motto for testing gear: Made for New England, ready Worldwide.

WHAT TO EXPECT

UNIQUE STYLING

Forward-thinking design for those who are looking for something different.

  • Modern looking aesthetic

  • Comfort and utility focused
  • Progressive design philosophy

LIFESTYLE MOTION

Materials that move freely but are always ready for inclement weather.

  • Inspired by athletic wear
  • Flexible and durable fabrics
  • Full articulation for movement